Get Windows 10' prompt adopts malware-like tactics to lure you into upgrading

Do you want to download Windows 10 now or now? That’s the question I found myself faced with when I opened an irregularly used Windows 8.1 laptop last night.

Once a small box begging for a reservation in the corner of the screen, the “Get Windows 10” pop-up prompt has morphed to consume the majority of the display, and worse, it only presents users with two clear actionable buttons: Upgrade now, and Start download, upgrade later. There’s no immediate “No thanks” option whatsoever.

To be fair, you can still simply close the window using the X in the upper-right corner, and if you click through the itty-bitty inconspicuous chevron on the right-edge of the window there may be a “Nope” prompt somewhere further down the line. (I closed the prompt before exploring the auxiliary pages.) But having the only two large, clearly actionable options on a pop-up page both lead to a Windows 10 download feels inherently icky—like Microsoft’s trying to trick less-savvy computer users into downloading the operating system with tactics often used by spammers and malicious websites.

http://www.pcworld.com/article/3014...like-tactics-to-trick-you-into-upgrading.html